Tara Framer Design | About
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About

Tara Framer, Tara Framer Design

I love a challenge!  Bring me your most challenging design projects and I’ll deliver ideas that are fresh, imaginative, and dynamic.

 

I’m a sole proprietor  –  a woman-owned small company with BIG talent – but not big overhead. Every client gets a high level of expertise and creativity, but without the high costs.

 

If your project demands additional support, I partner with the best designers, writers, photographers, and programmers.

WHY YOU SHOULD WORK WITH ME

100%

FRESH IDEAS

100%

ROI-CONSCIOUS

100%

ENTHUSIASM

100%

CUSTOMER SUPPORT

MEET TARA FRAMER

 

When did you first know you wanted to design?

 

When I was a teen. I used to pore over the pages of Vogue and of Interview,clipping articles about Andy Warhol and The Factory. I was fascinated by the beauty and designs of the pages. I knew I wanted to become the person who decided what went into the magazines.

 

Describe some of your significant work experiences and accomplishments?

 

  • I started in the AV/Meeting graphics industry, preparing flat art for special effects photography.
  • As an Art Director in Corporate Communications at Chase Bank I prepared presentations for Senior Management.
  • I was a Design Manager at textbook publisher MacMillan/McGraw-Hill, a Senior Producer at Reader’s Digest, and an art director of Microzine & Microzine Jr. at Scholastic, Inc.
  • I produced industrial videos – including a very funny one featuring the fast-talking John Moschitta – for major corporations such as Merck Pharmaceuticals.
  • I’ve designed textiles, T-shirts, and more for the Gap and for Old Navy.
  • Macy’s selected my designs for millions of T-shirts, tote bags, and more for their Annual Flower Show promotion.
  • While I was working as Art Director at Yoyodyne, the company was acquired by Yahoo! and I was offered a position in Sunnyvale at their headquarters.
  • As a Senior Producer at Reader’s Digest, I was responsible for RD.com, with a budget of over $3 million.
  • Since 2002, I’ve had my own studio and had the privilege of serving some of the most respected non-profit organizations and green businesses in the country – possibly in the world.

 

Who has been your biggest influence?

 

Milton Glazer. Gail Anderson of Spotco. The amazing and inspiring Seth Godin. I was very fortunate to have worked with him. I learned a lot.

 

When and why did you start your own company?

 

I started my own design studio in 2002. My goal was to bring a new level of creativity and to clients in a more direct fashion – without the layers found in large agencies. I was especially eager to serve not-for-profit organizations who needed marketing expertise. And I developed very strong relationships with my many corporate clients as well.

 

What defines your design?

 

I listen extremely well. Clients say I’m  approachable, fast, and reasonably priced. But most importantly, I’m PASSIONATE about my work. I LOVE what I do, and it shows. I come up with solutions you don’t see everywhere else, while remaining true to every client’s mission and budget.

AWARDS & RECOGNITION

 

  • 2007 American Graphic Design

 

PAST POSITIONS

 

  • Sr. Web Producer, The Reader’s Digest Assoc.
  • Art Director, Yoyodyne
  • Design Manager,
    MacMillan/McGraw-Hill
  • Art Director, Scholastic
  • Art Director, Chase Bank

 

EDUCATION

 

  • BA, UC Santa Barbara, BA
  • Graduate Studies, The New School
  • Graduate Studies, Long Island University,
  • Coursework in Design, School of Visual Arts
  • Coursework in Fine Art, Parsons School of Design
  • Coursework in Fine Art, Art Student’s League

 

TEACHING & APPEARANCES

 

  • The New School for Social Research
  • School of Visual Arts
  • Westchester Community College

 

INTERESTS

 

  • Salsa Dancing
  • Japanese Food & Culture
  • World Travel
  • Fashion
  • Gardening
  • Green Living
  • Buddhism
  • Complementary Medicine

 

ASK ME ABOUT…

 

  • My family in TV
  • The PhD in Clinical Psychology that I began but did not finish
  • Volunteering at Stone Barns
  • Volunteering at Memorial-Sloane Kettering Hospital
  • My in herbal medicine, shiastu, homeopathy studies

Let’s discuss your next project! Book your FREE consultation today.